The Effect of Sensory Marketing on the Purchase Behavior of Sports Wear Products

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Kartop R., Ekizoğlu Ö.

JOURNAL OF EDUCATIONAL ISSUES, vol.8, no.2, pp.445-465, 2022 (Peer-Reviewed Journal)

  • Publication Type: Article / Article
  • Volume: 8 Issue: 2
  • Publication Date: 2022
  • Doi Number: 10.5296/jei.v8i2.20153
  • Journal Name: JOURNAL OF EDUCATIONAL ISSUES
  • Journal Indexes: ERIC (Education Resources Information Center), MLA - Modern Language Association Database
  • Page Numbers: pp.445-465
  • Erzincan Binali Yildirim University Affiliated: Yes